Vermont is already bracing for a fight from labeling opponents, and has set up a Food Fight Fund site to “mount a powerful defense” against future legal battles.
Despite well-funded opposition from groups like the Grocery Manufacturers Association, EWG states that there are over “30 other states are poised to consider labeling bills and ballot initiatives this year.” Advocates say this is as sign the labeling movement is going strong.
Gary Hirshberg, founder of Stonyfield Farm and chairman of Just Label It, cheered Vermont’s law as a “historic victory” and said that opponents “will not prevail.” Rather, the win in Vermont will catalyze the movement and “hasten similar labeling bills across the country and ultimately at the federal level. This is what citizens want,” he stated.
Echoing Hirshber, Ronnie Cummins, national director of the Organic Consumers Association, stated that “[w]e will not back down. This movement is here to stay.”
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