Kate Moss is be the face of Agent Provocateur a second time. The luxurious lingerie brand is featuring Kate as the face of its latest bridal range. Nick Knight will shoot a series of six images for the campaign, which will “portray Moss as a bride who has a last-minute change of heart.” The first shots will appear on the company’s Web site and will be released to the press in May. A film of Moss shooting the campaign also will premier on Knight’s Web site, Showstudio.com, on May 3.
The racy lingerie company has a long history with Moss. It was one of the first brands to employ her following allegations of her cocaine use in 2005, which cost the model a string of advertising contracts. The brand’s grainy Internet films featuring Moss, “The Four Dreams of Miss X,” which were shot by director Mike Figgis in 2006, caused Agent Provocateur’s Web site to crash when the model’s fans flooded to the site.